Challenge
OOONO makes small devices that alert drivers to hazards ahead, so their eyes stay on the road. As the company grew, it wanted its brand to evolve into something bolder and more confident, impossible to miss from retail shelves to trade show floors.
Solution
We turned up the volume with bright orange and new logo lockups, then rolled the identity out everywhere: app icons, packaging, ads, retail booths, showroom installations and even rainwear. Product pages and brand guidelines keep the in-house team on course.